StayUpon Hotels

Client

StayUpon Hospitality Group is a distinguished Portuguese hospitality group that is experiencing constant growth. They offer a diverse range of products, including hotels, apartments, and resorts. The group consists of several units such as Upon Lisbon Prime Residences, Praia do Sal Resort, Alfoz Hotel, and Casas da Baixa.

StayUpon Hospitality Group is committed to providing high-quality accommodations and ensuring the best possible experience for their guests. They focus on offering comfort and convenience, with properties that are uniquely designed and located in prime areas.

Challenge

It was StayUpon's intention to implement a new web portal to provide information about the hotel chain and the multiple hotel units under its brand. At the same time, they wanted to use this new portal as a vehicle to increase conversions, meaning to get direct online bookings from their customers.

Solution

By using Umbraco as the content management platform, we implemented a new web portal for StayUpon. One of the areas we focused a lot of our time on was implementing a user experience (UX) design and user interface (UI) design that not only showcases the distinctiveness of their hotels but also promotes direct booking.

The developed portal is also SEO-friendly, ensuring that their content is correctly indexed, which means they will get more traffic, especially from potential customers searching for hotels in the areas and cities where StayUpon hotels are located.

Result

The new portal met StayUpon expectations and requirements and provided several other advantages to our client, including:

• A unified brand experience for their customers.
• Increased traffic and online conversions.
• Promotes the cross-selling of multiple hotels and related products.